Name der Veranstaltung
CTA Playbook Development
Terminzeit
Mittwoch, 22. Oktober 2025, 11:30 - 12:30
Spur
Contracts
Beschreibung

Learn how to develop a CTA playbook that standardizes negotiation positions, fallback language, and escalation protocols to reduce cycle times and drive efficiency.

Learning Objectives:

  • Describe the core components of an effective CTA playbook.
  • Standardized negotiation positions for frequent terms.
  • Utilize the playbook to improve internal training and external negotiations.
Lautsprecher
Justine Festa - Senior Contract Analyst - WCG
Erik Martin - Shareholder - Polsinelli
Collin Gruener - Operations Manager, WCG Site Network - WCG
Justine Festa Erik Martin Collin Gruener