セッション名
CTA Playbook Development
日付時刻
2025年10月22日水曜日, 11:30 - 12:30
追跡
Contracts
説明

Learn how to develop a CTA playbook that standardizes negotiation positions, fallback language, and escalation protocols to reduce cycle times and drive efficiency.

Learning Objectives:

  • Describe the core components of an effective CTA playbook.
  • Standardized negotiation positions for frequent terms.
  • Utilize the playbook to improve internal training and external negotiations.

Justine Festa Erik Martin Collin Gruener